Introduction

Alan Jackson sings during the 2007 Country Music Hall of Fame Medallion Ceremony.

“It Must Be Love,” a song synonymous with the butterflies and sweet confusion of new love, has a rich history that stretches across two decades of country music.

The story begins in 1979 with songwriter Bob McDill. Known for crafting relatable country narratives, McDill penned “It Must Be Love” capturing the head-over-heels feeling of being smitten. The song found its perfect voice in the smooth baritone of Don Williams. Released in July 1979, William’s version became a runaway success, topping the Billboard Hot Country Singles chart and solidifying his place as a country music legend.

Fast forward to 2000. Alan Jackson, a rising star known for his traditional country sound and heartfelt lyrics, decided to revisit “It Must Be Love” for his album “Under the Influence.” Jackson’s rendition stayed true to the song’s original spirit, but added a touch of his signature twang. The gamble paid off. Just like Don Williams two decades earlier, Jackson’s “It Must Be Love” climbed the charts, reaching number one on the Billboard country charts.

“It Must Be Love” transcended generations, becoming a country classic that continues to resonate with listeners. Whether it’s the original version by Don Williams or the soulful rendition by Alan Jackson, the song perfectly captures the universal experience of falling head-over-heels. So, put on your favorite pair of boots, grab your sweetheart, and let “It Must Be Love” whisk you away to a world of undeniable emotions.

Video